Responsibility Without Authority: The Structural Flaw That Quietly Dismantles Enterprise PR Effectiveness
Assigning PR ownership across multiple stakeholders without granting corresponding decision-making authority is one of the most pervasive—and least discussed—failures in enterprise communications. When no single individual holds both the mandate and the power to act, critical messages stall, accountability diffuses, and crisis windows close before a single word reaches the public. This article examines the structural roots of that failure and what organizations must do to correct it.